Euroseeds featured in the European Associations Digital Report

January 13, 2021

Euroseeds 2020 Congress

The European Associations Digital Report 2020 has just been released today, showcasing best examples of innovative practices and emerging trends in communications among European Associations. Euroseeds and other associations in the tech, energy and food & agriculture sector, are stepping up their digital communications and accelerating their digital footprint faster than others.

“We are glad that our 1st fully-fledged Euroseeds Virtual congress is highlighted in this report. Our congress featured an exhibition hall, a trade area, and a networking lounge, which allowed interactions in a way that resembles a real-life event. It also brought our digital campaign #EmbracingNature truly to life, reaching out for the first time to a much larger audience.”

Covid-19 has had a tremendous impact on European communications and advocacy. Digital platforms are enabling us to remain connected and engaged online as cutting-edge technology is booming. The crisis has also accelerated the need for authentic, science-based and reliable communication.

As a result, many European associations are re-inventing themselves, stepping up their climate communications, most notably around the EU Green Deal, and positioning themselves as solution-providers in tackling Europe’s most pressing challenges, putting digital at the heart of their communications and advocacy efforts.

The European Associations Digital Report looks at how European associations are leveraging the enormous opportunities presented by digital media to communicate effectively online and ensure they are digitally fit for this new age.